
Own Your Lane™ Personal Branding & Marketing For Experts
Own Your Lane™ is the go-to podcast for expert-led business owners—authors, consultants, speakers and coaches—who are ready to position their brilliance, clarify their message, and grow visibility that leads to real opportunities on LinkedIn®, on stage, and in the media.
Hosted by Michelle B. Griffin, founder of Brand Leaders, each episode shares clear, actionable steps to help you communicate your value, elevate your presence, and become the go-to voice in your space.
Each episode aligns with Michelle’s proprietary Own Your L.A.N.E.® Recognition Roadmap, her 4-part thought personal brand communications system.
This podcast will help you:
- Clarify and position your message so the right people say yes
- Show up confidently and consistently on LinkedIn® and beyond
- Turn your expertise into visibility, clients, and credibility
- Step into authority with speaking, media and thought leadership
Short episodes. Real insights with solo and guest episodes to give you the clarity and momentum you need to Own Your Lane™ and become known for what you do best.
About Michelle B. Griffin
Michelle B. Griffin is a TEDx speaker, PR strategist, and LinkedIn® visibility expert helping experts and organizations build brands that lead their industries
As the founder of Brand Leaders and architect of the Own Your Lane™ Recognition Roadmap, Michelle teaches a proven personal brand communications system that helps experts and organizations position their difference, clarify their message and grow strategic visibility to build trust and authority in a crowded, AI-saturated world.
With a master’s degree in public relations and executive experience in communications, marketing, and B2B events, Michelle brings deep expertise across corporate, agency, and association leadership. She’s helped Fortune 500 companies, start-ups, small businesses and industry thought leaders elevate their brands and expand their reach through clarity, connection and human-centered visibility.
A keynote speaker, author and podcast host, Michelle has been featured in Forbes, Entrepreneur, Inc. and Authority magazines and is interviewed weekly on industry podcasts. She is the author of Position Yourself and The LinkedIn® Branding Book, and the hosts Own Your Lane™ and The LinkedIn® Branding Show podcasts.
When she’s not helping professionals become top of mind, you’ll find Michelle walking and working out to ’80s music, connecting with new people and places, and recharging outdoors under the Florida sun.
Ready to Own Your Lane?
To work with Michelle or book her to speak, learn more at
MichelleBGriffin.com.
Episodes
How We're Using LinkedIn To Grow Our Authority (Even If Reach is Down) - Steal Our Best Strategies

How to Become a Trusted Thought Leader In the Age of AI (Not Just Another Voice Online) with Ashley Faus

How to Build Your Brand Before You’re Ready: The Step-by-Step Path to Own Your Lane With Clarity, Visibility & Authority with Bernie Borges

How To Get Started On YouTube As An Industry Expert: The Beginners Guide to Start Building Your Visibility & Authority with Vicki O'Neill

Stop Overthinking LinkedIn: How to Step Out With Confidence and Differentiate Yourself With Sarah Clay

How To Get Your Thought Leadership/Business Book Out Into the World with Emily Crookston, PhD

How to Become a Confident Public Speaker (and Learn to Bet On Yourself) with Lisa M Dublin

Are You Known For What You Do Best? (BIG ANNOUNCEMENT) That Will Ensure Your Are

How to 'Own The Room' - Take Control of Your Career and Be Recognized for Your Brilliance with Sharon Ehrlich

How to Become a First-Time Author and Build Authority Writing a Mini Book With Gehan "G" Haridy-Ardanowski

How to Get Started On LinkedIn and Grow Your Personal Brand in 2025: New Data and Content Insights With Founder Ivana Todorovic

How to Showcase Yours Expertise With Storytelling On LinkedIn and Elevate Your Authority With Jennifer Belmont Jennings

How To Reinvent Yourself and Do The Work You Were Created to Do with Lisa McGuire

Forget Your Niche: How to Find and "Own Your Expertise" to Stand Out In Your Industry with Humaira Akhter

How to Be Confident On Camera and Nail Your Presentation: A Former TV Anchor Spills Industry Secrets + Free Course for You

How to Find Clarity and "Own Your Lane" of Opportunity, Impact and Profit With Tanya Windman

How to Love Networking and Marketing Yourself As An Introvert with Brenda Meller

How to Define Your Niche for Your Personal Brand and Uniquely Stand Out With Natalie Hales

How to Premium Position Yourself for Next-Level Visibility Opportunities With Shari Biery

How to Guest On LinkedIn Live Stream Shows and Skyrocket Your Visibility: A Step-by-Step Guide With Gillian Whitney

How to Launch a Niche Podcast for Your Personal Brand: A Checklist to Get Started With Traci DeForge

How to Charge Your Worth, Quit Underselling Yourself and Make More Money As a Women Expert Entrepreneur with Chella Diaz

How this Female Founder Is Building Her Personal Brand Growing Two Successful New Businesses With Brittany Perez

Finding The Brand Inside of You (for Fast Results) With Leigh Maneri

How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper
